About Brian Brasher

A creative force and serial entrepreneur, Brian Brasher is widely recognized for discovering, mentoring, and launching some of the most successful artists, music brands, and creative companies of the past 25 years. A founding member and guitarist for the multi-platinum rock band CREED, Brian helped shape the culture and sound of mainstream rock in the late 1990s and early 2000s, contributing to the group’s rise to international superstardom. With more than 50 million albums sold and multiple #1 singles, including chart-topping hits Brian helped collaborate on, Creed became one of the most commercially successful American rock bands in music history.

Brian’s talent for developing star power extended beyond his own group. In the early stages of the Zac Brown Band, Brian served in a creative and consulting role alongside his close friend and Zac’s first manager, Sonny Del Grosso, who famously discovered Zac performing at Dixie Tavern in Marietta, Georgia. Together, Brian and Sonny helped define Zac’s image and artistic direction during his formative years, contributing to the breakout success of the hit single “Chicken Fried” and the band’s multi-platinum, award-winning debut album, The Foundation, now a modern classic in country music. 

After transitioning from stage performer to industry architect, Brian established himself as a highly respected executive in the music business — ultimately co founding the boutique Los Angeles-based scoring and music licensing company Pitch Hammer Music with longtime business partner and award-winning Hollywood composer, Veigar Margeirsson. Built from the ground up and bootstrapped into a multimillion-dollar venture, Pitch Hammer provides custom music, sound design, and premium scoring services for Hollywood studios, global advertisers, streaming platforms, and leading entertainment brands. Fast forward to today, Pitch Hammer Music has additional offices in Atlanta, Nashville, and Reykjavik, Iceland.

Building on this success, Brian and Veigar partnered with industry powerhouse APM Music to launch two internationally acclaimed production music catalogs:

• Annihilation — a cinematic trailer music library heard in thousands of major motion picture and video game campaigns
• Antidote — a dynamic library used in television, streaming, reality, documentary, and branded media content worldwide

Under Brian’s leadership, these catalogs have become known not only for top-tier sonic excellence, but for a five-star, white-glove service model that mirrors luxury hospitality brands like The Ritz-Carlton. Every client delivers a brief — and Brian and his teams deliver the exacting creative result, on time, on brand, and with concierge-level support and attention to detail.

This commitment to service, artistry, and relationship-driven leadership is what now guides Brian’s work as a Strategic Relations Advisor at Peachtree Town & Country. Brian’s entrepreneurial path — from chart-topping songwriter and performer to industry-leading founder and connector — speaks to a singular truth: excellence is never accidental. Whether producing hit music, building global brands, or elevating luxury real estate, Brian brings a refined instinct for talent, a passion for meaningful relationships, and an unwavering standard for service that reflects the very culture of Peachtree Town & Country.